Since the beginning of the 21st century and especially in the past decade or so,Western scholars in the fields of rhetoric,political science,communication,philosophy,discourse and cultural studies have taken a renewed interest in the conception of propaganda.With more and more researchers across humanities and social sciences engaged in reexamining this crucial socio-political practice and reflecting on the assumptions underlying its conceptualization,propaganda has become a trendy academic subject.Recent publications on propaganda have shown an impressive development both quantitively and qualitatively in comparison with those published up to the beginning of the 21st century.The shaping up of propaganda studies as an interdisciplinary area of inquiry in its own right,and the synergetic interactions among the diverse disciplinary points of view being brought to bear on the subject,have yielded innovative propositions and fresh perspectives,casting light on the multi-dimensional and multi-faceted character of the concept,adding significantly to the depth and breadth of the West's understanding of propaganda,and in turn posing some challenging questions to rhetorical studies,of which propaganda studies remains a sub-field.
propagandarhetoriccommunicationdiscursive practiceWestern scholarshiptheoretical development
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