Opportunities and Challenges of Geng Lu Bu Geographic Names'Translation and Dissemination in Baidu Baike
This paper studies the opportunities and challenges Baidu Baike brings to the translation and dissemination of geographic names in Geng Lu Bu.The research shows that,on the one hand,Baidu Baike disseminates the idiomatic names given by Hainan fisher-men,promotes Pinyin and Hainan dialectal accents,and diffuses knowledge of the islands and reefs in the South China Sea.On the other hand,it fails to eliminate the negative influences of alien names and translate the geographic names with accuracy and normalization.This paper is conducive to enhancing the translation effectiveness of geographic names in Geng Lu Bu and improving its web-based dissemina-tion.
Geng Lu Butranslation and disseminationBaidu Baikeopportunities and challenges