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基于多元智能理论的跨境电商商务英语融合教学研究

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在全球化背景下,跨境电商迅猛发展对商务英语教育提出了新的挑战和要求。文章首先阐述多元智能理论在跨境电商商务英语教学中的重要性,通过构建智能导向的教学目标体系、智能匹配的教学内容、智能驱动的教学方法、智能多元的评估体系以及智能导师的角色定位,旨在为跨境电商商务英语教学提供一种创新路径,促进学生在多元智能框架下的全面发展。
Research on Integrated Teaching of Cross-border E-commerce Business English Based on Multiple Intelligences Theory
In the context of globalization,the rapid development of cross-border e-commerce has put forward new challenges and re-quirements for business English education.This paper first expounds the importance of the theory of multiple intelligences in business Eng-lish teaching,and aims to provide an innovative path for cross-border e-commerce business English teaching by constructing intelligence-oriented teaching goal system,intelligence-matched teaching content,intelligence-driven teaching methods,intelligence-diversified as-sessment system,and the role positioning of intelligent tutors,which will promote students'all-round development under the framework of multiple intelligences.

multiple intelligences theorycross-border e-commercebusiness Englishintegrated teachingteaching strategy

谢薇

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广州理工学院,广州 广东 510540

多元智能理论 跨境电商 商务英语 融合教学 教学策略

校本项目

2023XB052

2024

现代英语

现代英语

ISSN:
年,卷(期):2024.(6)