This paper discusses the significance and approaches of integrating Chinese traditional culture into the teaching of Business English intercultural communication.Following the principles of appropriateness,gradualness,and interactivity,it starts from three dimen-sions,including optimizing teaching content,innovating teaching methods,and expanding extracurricular activities,so as to effectively combine traditional cultural elements with language teaching.The paper aims to enhance students'intercultural communication skills and national cultural confidence,which provides new insights for cultivating international business talents and also has a positive significance for promoting the overseas dissemination of excellent Chinese traditional culture.
Chinese traditional cultureBusiness Englishcross-cultural communication
NETL
NSTL
万方数据
