中华传统文化融入商务英语专业跨文化交际教学探究
Exploration of Integrating Traditional Chinese Culture into the Teaching of Cross-Cultural Communication in Business English Programs
卢东阳1
作者信息
- 1. 广东理工学院,广东 肇庆 526100
- 折叠
摘要
文章探讨了中华传统文化融入商务英语跨文化交际教学的意义与路径.遵循适宜性、渐进性、互动性原则,从优化教学内容、创新教学方法与拓展第二课堂三方面入手,将传统文化元素与语言教学有机结合,旨在增强学生跨文化交际能力与民族文化自信,为培养国际化商务人才提供新思路,且对推动中华优秀传统文化的海外传播同样具有积极意义.
Abstract
This paper discusses the significance and approaches of integrating Chinese traditional culture into the teaching of Business English intercultural communication.Following the principles of appropriateness,gradualness,and interactivity,it starts from three dimen-sions,including optimizing teaching content,innovating teaching methods,and expanding extracurricular activities,so as to effectively combine traditional cultural elements with language teaching.The paper aims to enhance students'intercultural communication skills and national cultural confidence,which provides new insights for cultivating international business talents and also has a positive significance for promoting the overseas dissemination of excellent Chinese traditional culture.
关键词
中华传统文化/商务英语/跨文化交际Key words
Chinese traditional culture/Business English/cross-cultural communication引用本文复制引用
基金项目
校级线上线下混合一流课程项目(YLKCPY202465)
出版年
2024
NETL
NSTL
万方数据