Analysis on the Visual Salience of Image Elements of Historical Blocks Based on Eye-Tracking:A Case Study of Yongqingfang,Guangzhou
The urban imagery elements of historical districts are key components of spatial perception in cities.Building on previous cognitive map survey research,this study uses Yongqingfang as a case study and employs photos and videos as media to quantitatively analyze the visual salience characteristics of its imagery elements using eye-tracking technology.First,the visually salient elements from the cognitive maps of Yongqingfang are summarized.Then,an experiment is conducted using an eye-tracking device to collect eye movement data from a large sample of participants.Statistical analysis is performed to explore the mechanisms of visual salience in single-scene imagery elements through static photos,and to investigate the differences in visual salience among different scene imagery elements through dynamic videos.The study ultimately identifies the patterns of visual salience in historical district imagery elements and offers practical suggestions for their application.