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柯式评估模型在医院服务培训评价中的应用

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目的 分析柯式评估模型在医院服务培训评价中的应用价值。方法 选择清远市人民医院 2021 年 7月—2023 年7 月参与服务培训的100 名医院前台服务人员为研究对象,随机数字法分为研究组和对照组,各 50 例。研究组结合柯式评估模型开展培训,对照组则采取常规培训。对比两组人员的学习层、行为层、反应层及结果层(服务满意度和投诉率,以及服务不良事件发生率),以及两组评估效果。结果 研究组的理论知识、技能操作和思维模式及人文关怀得分均明显高于对照组,培训满意度明显高于对照组,待人接物、疑问解答和前台物品保障评分均明显高于对照组,服务满意度和培训效果良好率均明显高于对照组,被投诉率和服务不良事件发生率明显低于对照组(P<0。05)。结论 结合柯式评估模型开展医院前台服务人员培训,可提高其理论知识掌握程度和服务水平,提高患者的服务满意度,降低投诉率和服务不良事件发生率。
Application of kirkpatrick evaluation model in hospital service training evaluation
Objective This study aims to analyze the application value of the Kirkpatrick Evaluation Model in the evalu-ation of hospital service training.Methods A total of 100 hospital front desk service personnel participating in service training from July 2021 to July 2023 at Qingyuan People's Hospital were selected as the research subjects.They were randomly divided into a study group and a control group,with 50 participants in each group.The study group implemented training based on the Kirkpatrick Evaluation Model,while the control group received conventional training.The learning level,behavior level,reaction level,and result level(including service satisfaction,complaint rate,and occurrence of service incidents)of the two groups were compared,as well as the evaluation effects.Results The study group showed significantly higher scores in theoretical knowl-edge,skill operations,thinking patterns,and humanistic care compared to the control group.The training satisfaction was signifi-cantly higher in the study group.The scores for interpersonal communication,question answering,and front desk material man-agement were significantly higher in the study group.The service satisfaction and training effectiveness were significantly higher,while the complaint rate and occurrence of service incidents were significantly lower in the study group compared to the control group(P<0.05).Conclusion Implementing training for hospital front desk service personnel based on the Kirkpatrick Evalua-tion Model can improve their theoretical knowledge and service level,enhance patient satisfaction,and reduce the complaint rate and occurrence of service incidents.

Kirkpatrick evaluation modelHospital front deskService training

戴燕平、简燕宁、谭垚婷、袁顺仪

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广州医科大学附属清远医院(清远市人民医院) 广东清远 511518

柯式评估模型 医院前台 服务培训

2024

现代医院
广东省医院协会

现代医院

影响因子:1.332
ISSN:1671-332X
年,卷(期):2024.24(7)