Improving the circulation efficiency of mariculture products under the new consumption pattern is essential for achieving high-quality development of fisheries.This article takes Zhuhai City as an example to analyze the factors affecting the circulation efficiency of mariculture products through on-site research and data collection.Delphi method is used to screen out the indicators affecting the circulation efficiency,and analytic hierarchy process is used to calculate the weight values of each evaluation indicator to comprehensively evaluate the impact of each indicator on the circulation efficiency.The results indicate that the circulation channel centered on e-commerce platforms has significantly improved the circulation efficiency of mariculture products.This study provides certain policy implications for improving the circulation efficiency of mariculture products and developing the circulation channels of aquatic products in Zhuhai.
关键词
新消费业态/海水养殖产品/流通效率/层次分析法
Key words
new consumer pattern/mariculture products/circulation efficiency/hierarchical analysis method
维普
万方数据