A Study on Central Asian Students'Perception of China's Image in the Perspective of Cross-cultural Communication
National image is an important expression of national soft power.As the main medium of global cultural communication,international students play an important role in the dissemination of national image.Based on the four-dimensional model of national image and the theory of cross-cultural adaptation,the article adopts the research method of questionnaire survey and semi-struc-tured interviews to analyze the image of China in the eyes of Central Asian international students by deconstructing it into four dimensions,namely,sense of national responsibility,comprehensive strength of the country,attractiveness of the country,and emotion towards the country.The study shows that factors such as educational experience,exposure to groups,mass media,social support,and cultural exposure time affect Central Asian students'perception of China's image.In the context of global communication,efforts should be made to enhance the influence of Chinese media and Con-fucius Institutes in Central Asia,to promote the value identity of Central Asian students through"curriculum thinking",to strengthen their positive interaction with Chinese society,and to promote the international dissemination of China's image.
China's ImageCentral Asian StudentsCognitionCross-cultural Communication
NETL
NSTL
万方数据
维普
