Integration Path of Culture and Tourism in Rural Areas Based on Gene Decoding of Nostalgic Culture
It is an effective way to retain nostalgia and help rural revitalization by analyzing the cultural connotations ofnostalgia based on local residents'visual system and exploring the ways to realize deep integration and development of rural culture and tourism.Using the"gene"concept in biological genetics,combined with reverse transcription extrac-tion method and grounded theory,eight genes of nostalgic culture were extracted.The hierarchical structure of nostalgia cultural genes was further explored through co-occurrence analysis and social network analysis.The conclusions are as follows.First,the eight nostalgic cultural genes are about rural families,rural life,natural landscape,architectural style,labor scenes,cultural memory,local festivals,and traditional skills.Second,the genes of nostalgic culture are presented in a four-level structure according to their importance,and the eight major genes of nostalgia culture are divided into subject genes,attachment genes,mixed genes,and variant genes based on their functions.Third,based on the nostalgic cultural genesand its hierarchical structure characteristics,four paths for the integrated development of rural culture and tourism are finally proposed:the subject genes determine the theme of tourism development,attached genes guide tourism landscape design,mixed genes integrate into tourism cultural space construction,and variant genes guide the development of cultural and creative products.
nostalgia cultureculture geneintegration of culture and tourismintegration path