A Study on the Emotional Identity and Efficiency Improvement of Digital Reading From the Perspective of Interactive Ritual Chain
Interaction and sharing are essential elements of digital reading,and their ritualization process exhibits significant characteristics of dispersed time and space,diverse media,and rich symbols.This paper analyzes new social reading practices such as"script experience"and proposes a three-step model for constructing a digital reading interactive ritual chain,including scenario creation,ritual formation,and emotional identification.The model constructs interactive rituals by creating reading contexts,strengthen emotional sharing and promote collective excitement,stimulating emotional energy,creating value symbols,and other three aspects to achieve value-added digital reading.
Digital readingInteractive ritual chainEmotionsEfficiencyDeep reading
NETL
NSTL
万方数据
