Electricity market transaction program based on consumer behavior and demand peak regulation
In order to guide electricity retailer and consumers to adjust the peak electricity demand reasonably and ensure a reliable power supply,a peak-regulating mechanism based on incentive-based demand response and considering consumer behavior factors is proposed.This mechanism takes into account both peak and off-peak power load periods,encourages consumers to transfer part of electricity demand during the peak period by guiding the retailer to formu-late compensation standards,and then establishes a two-level programming model between the retailer and consumers considering the influence of consumer behavior on their own utilities.Among them,the upper retailer aims to maximize his own profit,and the lower consumers aim to maximize their total utilities.Finally,the optimal pricing strategies,compensation standard of retailer and the optimal power consumption of consumers are obtained.The numerical results show that adopting the peak-regulating mechanism adopted by electricity retailer is beneficial for improving retailer's profit and consumers'total utility,and the electricity retailer can im-prove his profit by appropriately increasing the baseline and compensation rate.The optimal electricity consumption of consumers is not related to their jealousy coefficient and guilt coeffi-cient,but is related to the product of their dissatisfaction coefficient.In addition,the proposed peak-regulating mechanism can effectively reduce the load of power system during peak periods of electricity consumption,guide consumers to adjust their electricity habits and staggered elec-tricity consumption,thereby ensure the stability of power system.