Taking the audience awareness of the CPC's international communication as the starting point,this paper,on the basis of clarifying the relevant concepts,focuses on analyzing the dynamic track of the evolution of the audience awareness of the CPC's international Communication over the past hundred years,examines the deep motivation of its audience awareness deepening,and finally some empirical strategies are proposed based on the evolution process of audience awareness in the century of international communication.Over the past century,the audience awareness of the CPC's international communication has gone from initial establishment to comprehensive strengthening.Its deep motivation is the consistent adherence to the Party's"mass line",the consistent practice of the"united front"thought,and the change of the Party's historical mission and the resonance interaction with the chan-ges of the times and environment.Looking back at a century of international communication practice,the international audience view has been formed,but it has not been fully applied in practice.In the fu-ture,we need to continue to focus on audience awareness,clarify the subject status of the audience,es-tablish a sound audience research system,and select and make good use of the"first circle"audience that can influence more international audiences.
Communist Party of ChinaInternational communicationAudience awareness"The first circle"audience
万方数据
维普
