Research On Media Economics in the Context of the Realization of the Pseudo-Environment:Based On The Analysis Of The Literature On China's Media Economics from 2021 to 2023
Reviewing and organizing the literature on Media Economics from CSSCI journals in Journalism and Communication Studies(including the expanded version)since the inaugural year of the Metaverse in 2021,it has been discovered that in the media environment characterized by"Realization of the Pseudo-Environment",the leading topics and research focuses of Chinese media economics in re-cent three years have primarily evolved around three levels:media,economy,and management.The three levels are developed around five dimensions:Media Digital Economy,Internet Governance,Media Theory,Communication Mechanism,Digital Economy,Internet Governance,And Media Business Management.Scholars in media economics integrate political and economic dimensions into media phi-losophy.While revisiting and locally innovating on classic media theories,they also analyze changes in media forms and industry patterns under the influence of technologies such as AIGC and Algorithms,as well as transformations in Internet Governance Models.This demonstrates a research orientation that is grounded in the present and reflects on the future.Intelligent Technology,Intelligent Industries,and Intelligent Ecosystems will be the focus of future research in Media Economic Research.There is poten-tial for an in-depth exploration of the philosophical logic behind Intelligence,the Resulting Business Models,and ultimately,the Establishment of a robust Intelligent Communication Ecosystem.
Realization of pseudo-environmentMedia economics researchArtificial intelligenceDigital economyInternet governance