How to Perceive Al Communicators:Experimental Research on the Influence of Anthropomorphism on the Effects of Impression Formation of Bodiless Conversational Social Robots
With the rise of bodiless conversational social robots based on generative AI as the core,how users view their subjectivity in human-machine communication has become a meta-issue for AI technology to change human cognition.The human-machine impression formation effects,which are mainly influenced by the level of anthropomorphism,are the perceptual basis for answering this question.The results of the 2x2 between-groups experiment on the anthropomorphism levels(low/high)and the human-machine communication contexts(task-oriented/social-oriented)with perceived intelligence and perceived mind mediating effects show that:The level of anthropomorphism has a positive main effect on the intensity,breadth,and valence of human-machine impression,and it can bring greater influence on the valence in social-oriented contexts.In the meantime,perceived intelligence and perceived mind are two important intermediate mechanisms through which anthropomorphism influences the effects of human-machine impression,and the latter has a stronger mediating effect in social-oriented contexts.This indicates that for bodiless conversational social robots,there is an"anti-uncanny valley effect"that is opposite to physical social robots.
human-machine communicationsocial robotsanthropomorphismimpression formationuncanny valley effectcontrolled experiment
万方数据
维普
