叙事转向:突破信息内卷的新闻话语危机
Narrative Turn:Breaking Through the News Discourse Crisis of Information Entropy
张立伟1
作者信息
- 1. 四川省社会科学院 新闻传播研究所,四川 成都 610072
- 折叠
摘要
新闻业危机之一是新闻话语危机.多年践行的传递信息的新闻话语,因内卷化和信息超载而陷入僵局.突破僵局,亟需叙事转向.媒介观需从"传递信息的媒介"转向"生产意义的媒介",受众观念需从"信息短缺相对无知的受众"转向"信息超载相对知情的受众".叙事转向,主要运用五大纪实手法:结构、时间、空间、视角、编码,协调事实、图景与真实性、客观性的关系,为受众报道公共生活的真实图景.
Abstract
One of the crises facing the news industry today is the crisis of news discourse.While the traditional approach of conveying information has been practiced for many years,it has reached a stalemate due to involution and information overload.To overcome this impasse,there is an urgent need for a narrative shift.This shift entails viewing media as more than just a means of transmitting information but as a medium for producing meaning.Similarly,audience beliefs must evolve from mere receptivity due to information scarcity to critical engagement in light of information overload.Both shifts necessitate a focus on empowering the informed audience.The narrative turn primarily employs five documentary techniques—structure,time,space,perspective,and coding—to reconcile the relationship between facts,context,authenticity,and objectivity.Through these techniques,news reporting aims to present a comprehensive and accurate portrayal of public life to the audience.
关键词
信息僵局/叙事转向/媒介观/受众观/真实性/纪实手法Key words
information deadlock/narrative turn/media view/audience concept/authenticity/documentary techniques引用本文复制引用
基金项目
国家社会科学基金后期资助项目(20FXWB022)
出版年
2024
NETL
NSTL
万方数据