Regulating the Fluidity of Simulacra:Defining the Value and Reshaping the Meaning of Situational Reality in the Era of Intelligent Media
In the era of intelligent media,digital existence manifests as a symbolic,virtual existence.Hyperreal symbols serve as the carriers of information,bridging the transition from real space to simulated space.When the human senses,aided by intelligent media devices,enter this multidimensional simulated space,individuals participate in the dissemination of information through new digital identities.However,the disordered spread of hyperreal symbols during this process has triggered a new wave of cognitive dissonance.A re-examination of traditional concepts of reality,alongside the redefinition of the meaning and value of hyperreal symbols,will provide strong support for addressing this issue.Baudrillard's concept of"implosion"finds further validation in the blurred boundaries between virtual and real in the digital simulacra space.Analyzing the intelligent production and dissemination of hyperreal symbols through the lens of simulacra theory helps explain how intelligent media technologies reshape social presence in new ways.This also leads to a discussion on the dialectical relationship between real reality and virtual reality,and explores the legitimacy of the concept of"situational reality."By uncovering the meanings and value orientations behind symbols,it becomes clear that only by detaching users from the simulacra space can we critically examine the symbolic significance of hyperreal symbols and make rational judgments about situational presence.As the compression of time and space alters the simulacra environment,participants must develop new cognitive schemas to match this new reality,thereby achieving cognitive alignment with hyperreal symbols in virtual interactions.
the theory of simulacrahyperreal symbolscognitive dissonancepresence reality