首页|传统文化影像的多重接近性:《黑神话:悟空》的现代呈现与共识构建

传统文化影像的多重接近性:《黑神话:悟空》的现代呈现与共识构建

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视觉传播时代,以电影、电视、网络视频、电子游戏等为主的各种影像形态开辟出全新影像传播空间.通过影像将中华优秀传统文化推向世界,是中华优秀传统文化创造性转化与创新性发展的重要途径之一.在多重接近性理论视角下,本文以用中国传统文化典籍《西游记》为创作背景的《黑神话:悟空》为例,聚焦其文化圈层接近中的内容共识、文化观念接近中的价值共识以及文化表征接近中的方法共识,探寻新时代传统文化影像跨文化传播中的共识构建路径.
The Multiple Approaches to Traditional Cultural Imagery:Modern Presentation and Consensus Building in Black Myth:Wukong
In the era of visual communication,various forms of imagery-such as films,television,online videos,and electronic games-have created new spaces for image-based communication.Promoting outstanding traditional Chinese culture through these visual mediums has become a key method for the creative transformation and innovative development of Chinese cultural heritage.From the perspective of the multiple proximities theory,this article examines the Chinese classic Journey to the West as the creative foundation for the game Black Myth:Wukong.The focus is on exploring content,value,and method consensus within the proximity of cultural circles,cultural concepts,and cultural representations.Through this analysis,the article seeks to identify pathways for constructing consensus in the cross-cultural communication of traditional Chinese cultural images in the new era.

multiple proximitiestraditional cultural imagerycross cultural communicationconsensus building

尤红、王心妮

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南京师范大学 新闻与传播学院,江苏 南京 210097

伦敦大学 金史密斯学院,英国 伦敦SE14 6NW

多重接近 传统文化影像 跨文化传播 共识构建

2024

传媒观察
新华日报报业集团

传媒观察

CSSCI
影响因子:0.241
ISSN:1672-3406
年,卷(期):2024.492(12)