首页|"两个结合"视野下中华优秀传统文化国际传播

"两个结合"视野下中华优秀传统文化国际传播

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中华优秀传统文化涵盖了丰富的价值观念、道德准则和文化传统,对中国社会的发展和个体的塑造产生了深远的影响.然而在国际传播实践中,存在语言沟通障碍以及传播媒介渠道单一化、解读中华文化符号中的误解以及污名化、国际教育和学术认知的主观性等局限性.马克思主义文化观点与中华优秀传统文化,在强调人的社会性和群体观念、追求社会公平与正义、注重历史发展规律等方面都有许多相通之处.因此,在"两个结合"视野下,坚持守正创新,坚持问题导向,要从提升国际传播的软实力、创新传播方式与手段、引导国际社会正确理解中华优秀传统文化等方面入手.
The International Communication of Excellent Traditional Chinese Culture under the Perspective of"Combining the Two"
The excellent traditional Chinese culture encompasses a wealth of value concepts,moral norms,and cultural traditions,which have had a profound impact on the development of Chinese society and the shaping of individuals.However,in the practice of interna-tional communication,there are limitations such as language communication barriers,the homogenization of communication media chan-nels,misunderstandings and stigmatization in the interpretation of Chinese cultural symbols,and the subjectivity of international educa-tion and academic recognition.The Marxist cultural perspective and the excellent traditional Chinese culture have much in common in emphasizing the social nature and group concept of humans,pursuing social fairness and justice,and focusing on the laws of historical development.Therefore,under the perspective of"combining the two",we should adhere to maintaining integrity and innovation,focus on problem orientation,and start from enhancing the soft power of international communication,innovating communication methods and means,and guiding the international community to correctly understand the excellent traditional Chinese culture.

combining the twoexcellent traditional Chinese cultureinternational communicationforeign cultural exchange

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中国传媒大学 媒体融合与传播国家重点实验室,北京 100020

"两个结合" 中华优秀传统文化 国际传播 对外文化交流

2024

忻州师范学院学报
忻州师范学院

忻州师范学院学报

影响因子:0.186
ISSN:1671-1491
年,卷(期):2024.40(3)
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