摘要
忻州市是杨家将系列英雄事迹的发生地,拥有丰富的杨家将系列文化旅游资源.文章通过对忻州市杨家将系列文化旅游资源开发条件、开发现状、分类及评价分析的基础上,提出加快推进杨家将系列文化旅游资源建设、合理设计相关主题旅游线路、营造良好的旅游地整体形象和加大旅游地形象的传播推广力度等措施,以期为忻州市文化旅游资源开发提供理论借鉴.
Abstract
Xinzhou City is the birthplace of the heroic deeds of the Yang Family Generals series,and has abundant cultural and tourism resources of the Yang Family Generals series.Based on the development conditions,current situation,classification,and evaluation of the Yang Jiajiang series of cultural tourism resources in Xinzhou City,measures are proposed to accelerate the construction of the Yang Jia-jiang series of cultural tourism resources,design relevant themed tourism routes reasonably,create a good overall image of the tourism destination,and increase the dissemination and promotion of the tourism destination image,in order to provide theoretical reference for the development of cultural tourism resources in Xinzhou City.
基金项目
山西省高等学校一般性教学改革创新立项项目(J20231119)
NETL
NSTL
万方数据