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数字技术驱动下体育产业发展研究

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随着数字技术的迅速发展,体育产业也正发生着巨大的变革,这使得体育产业迎来了很多机遇和挑战.本文通过文献资料法和逻辑分析法,探究在数字技术的飞速发展下,应该如何驱动体育产业的发展;通过分析数字技术在体育产业中的应用,研究其对体育产业发展带来的影响,并提出相应的建议:从数字技术的研发应用、数字技术人才的培养及政策法律法规的完善等方面入手,以期为体育产业的可持续发展和数字化转型提供参考.
Research on the Development of Sports Industry Driven by Digital Technology
With the rapid development of digital technology,the sports industry is also undergoing tremendous changes,which has brought many opportunities and challenges to the sports industry.Through literature review and logical analysis,explore how to drive the development of the sports industry under the rapid development of digital technology;By analyzing the application of digital technology in the sports industry,studying its impact on the development of the sports industry,and proposing corresponding suggestions.Starting from the research and application of digital technology,the cultivation of digital technology talents,and the improvement of policies,laws and regulations,this article aims to provide reference for the sustainable development and digital transformation of the sports industry.

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王成云

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福建师范大学体育科学学院,福建福州 350000

数字技术 体育产业 短视频 大数据 数字化转型

2024

运动与健康
武汉新闻传媒有限公司

运动与健康

ISSN:2097-2288
年,卷(期):2024.3(4)