茶文旅耦合协调发展分异及其影响因素——以云南省30个茶叶重点县为例

A Study of the Differences in the Coupling and Coordinated Tea-Culture-Tourism Development and the Relevant Influencing Factors:The Case of 30 Key Tea-producing Counties in Yunnan Province

吕宛青 肖钊富

茶文旅耦合协调发展分异及其影响因素——以云南省30个茶叶重点县为例

A Study of the Differences in the Coupling and Coordinated Tea-Culture-Tourism Development and the Relevant Influencing Factors:The Case of 30 Key Tea-producing Counties in Yunnan Province

吕宛青 1肖钊富1
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作者信息

  • 1. 云南大学 工商管理与旅游管理学院, 云南 昆明 650091
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摘要

茶文旅协调发展是促进农文旅融合与乡村全面振兴的重要途径.基于云南 30 个茶叶重点县的茶文旅产业数据,对其发展水平、耦合协调度及影响因素进行实证研究,构建协调发展机制.研究表明:云南 30 个茶叶重点县的茶产业、文化产业、旅游产业发展水平存在显著差异,茶文旅产业综合发展排前 6 位的依次是景洪市、腾冲市、思茅区、澜沧县、勐海县、勐腊县;茶文旅三系统和三类双系统呈现不同耦合协调发展态势,其中,茶-文化-旅游三系统耦合协调度以濒临失调情况居多,但景洪市、腾冲市、思茅区、澜沧县达到了中级协调;旅客周转量、茶产业政策、茶叶专业合作社、规模以上文化产业企业等市场、政策、技术方面的因素对耦合协调发展有极大影响.据此,各县需因地制宜,实行差异化的茶文旅融合发展战略.

Abstract

The coordinated tea-culture-tourism development is an important way to promote the integration of agriculture,culture and tourism as well as the comprehensive rural revitalization.Based on the data from 30 key tea-producing counties in Yunnan,this study empirically analyzes the development level,the degree of coupling and coordination,and the influencing factors of the tea-culture-tourism industry,and constructs a mechanism for its coordinated development.The study shows that there are significant differences in the development levels of the tea industry,cultural industry,and tourism industry.The comprehensive development rankings of the tea-cul-ture-tourism industry are Jinghong City,Tengchong City,Simao District,Lancang County,Menghai County,and Mengla County,re-spectively.The three industries of tea,culture and tourism,and the three categories of the dual industries exhibit varied development trends in their coupling and coordination.The former's degree of coupling and coordination in most cases is quite close to displacement,but Jinghong City,Tengchong City,Simao District,and Lancang County have all achieved an intermediate level of coordination.The mar-ket factors,policy factors,and technological factors such as the number of tourist turnovers,policies for tea industry,tea cooperatives,and large-scale cultural industry enterprises have a key impact on the coupling and coordinated development.Thus,each county should adopt a differentiated strategy for the integrated tea-culture-tourism development according to the local conditions.

关键词

茶文旅融合/发展测度/耦合协调/影响因素/云南茶叶重点县

Key words

tea-culture-tourism integration/measurement of development/coupling and coordination/influencing factors/key tea-producing counties in Yunnan

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基金项目

教育部人文社会科学研究项目(22YJA630060)

云南省哲学社会科学规划项目(YB2022020)

云南大学研究生科研创新基金项目(KC-23235881)

出版年

2024
云南民族大学学报(哲学社会科学版)
云南民族大学

云南民族大学学报(哲学社会科学版)

CSTPCDCSSCICHSSCD北大核心
影响因子:0.68
ISSN:1672-867X
参考文献量37
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