A Study of the Differences in the Coupling and Coordinated Tea-Culture-Tourism Development and the Relevant Influencing Factors:The Case of 30 Key Tea-producing Counties in Yunnan Province
The coordinated tea-culture-tourism development is an important way to promote the integration of agriculture,culture and tourism as well as the comprehensive rural revitalization.Based on the data from 30 key tea-producing counties in Yunnan,this study empirically analyzes the development level,the degree of coupling and coordination,and the influencing factors of the tea-culture-tourism industry,and constructs a mechanism for its coordinated development.The study shows that there are significant differences in the development levels of the tea industry,cultural industry,and tourism industry.The comprehensive development rankings of the tea-cul-ture-tourism industry are Jinghong City,Tengchong City,Simao District,Lancang County,Menghai County,and Mengla County,re-spectively.The three industries of tea,culture and tourism,and the three categories of the dual industries exhibit varied development trends in their coupling and coordination.The former's degree of coupling and coordination in most cases is quite close to displacement,but Jinghong City,Tengchong City,Simao District,and Lancang County have all achieved an intermediate level of coordination.The mar-ket factors,policy factors,and technological factors such as the number of tourist turnovers,policies for tea industry,tea cooperatives,and large-scale cultural industry enterprises have a key impact on the coupling and coordinated development.Thus,each county should adopt a differentiated strategy for the integrated tea-culture-tourism development according to the local conditions.
tea-culture-tourism integrationmeasurement of developmentcoupling and coordinationinfluencing factorskey tea-producing counties in Yunnan