A Study of the Mechanism of Tourism Promoting Communication,Exchange and Fusion among All the Ethnic Groups from the Perspective of Tourists
Tourism provides a field for various ethnic groups to encounter,understand and interact with each other,but the intrinsic mechanism by which it fosters"communication,exchange and fusion"as three interactions remains unclear.Drawing on the cognitive-emotional-conative theory,this study investigates how tourism promotes these"three interactions"from the tourist's perspective.It reveals that the tourist experience,satisfaction and identity as well as the behavioral manifestation of the"three interactions"collective-ly form the model that drives this mechanism,among which tourist satisfaction and sense of identity(including both the identity of the community of the Chinese nation and the local identity)act as a chain-like mediating factor.To promote the"three interactions"through tourism,it is essential to strike a balance between profitability and public welfare and integration,and to integrate the pursuit of diversity with commonality and unity,while simultaneously promoting both experiential and integrative aspects.From the tourist's viewpoint,it is necessary to enhance the consciousness of the community of the Chinese nation from such aspects as the expansion of the temporo-spatial boundaries of tourism,the promotion of the tourist experience,and the enhancement of the national perception.
enhancement of the consciousness of the community of the Chinese nationcommunication,exchange and fusion among all the ethnic groupstourist experiencetourist identity
NETL
NSTL
万方数据
