Application of POI Data Mining in Market Research and Analysis Competition——with Example of Swine Enterprises Data Mining in Northeast China
With the rapid development of big data technology,the collection,mining and analysis of massive data are widely used in various fields such as commerce,agriculture and medical treatment.A market survey method is built based on POI data mining.Through the analysis of kernel density and nearest proximity,POI data is used to analyze the distribution characteristics of swine enterprises in Northeast China,so as to understand the regional ad-vantageous industries.And it is checked and verifiedcombined with the data of population and enterprise distribu-tion.The results show that POI data mining provides an effective method of data collection and market analysis for Market Research and Analysis Competition.
POI data miningmarket researchtswine enterprisekernel density analysisnearest-neighbour distance