This article mainly introduces the development concept and significance of the brand creation process of"Yicheng Pomegranate",a"Haopin Shandong"project,which includes standards guidance,measurement,testing,certification,and other series of integration work.Through field research and data analysis,the in-depth implementation of a series of standards that highlight Yicheng's characteristics and have a technological leading role fills the gap in pomegranate standards in Zaozhuang city.The development concept of strengthening quality management,improving inspection and testing system,and promoting the concept of green development is spread,providing essential technical support for the creation of the"Yicheng Pomegranate"brand and playing a positive role in promoting the development of high-quality pomegranate industry in Zaozhuang.
关键词
石榴产业/品牌建设/标准引领/产业发展
Key words
pomegranate industry/brand building/standards guidance/industrial development
维普
万方数据