Strawberry has been welcomed by the majority of farmers in recent years due to its strong continuous fruit-sitting ability and high economic benefits.Strawberries have become an important planting category in rural picking gardens in recent years and are loved by consumers.Shiyan city is located in the middle latitude region,and the temperature and rainfall conditions are suitable for strawberry growth.Through research visits and questionnaires,this paper studied the current status of Shiyan strawberry picking consumer market,combined with the geographical,facilities,cultivation and other conditions of the strawberry garden,analyzed the reasons for the existing problems and put forward countermeasures to promote the healthy and sustainable development of strawberry picking and related industries.