The Value Expression and Marketing Framework Construction of Information Literacy Education
Chinese colleges and universities have made a lot of efforts in building a universal,contextually and practical model of information literacy education,but the proportion of college students who receive information literacy education is not popular enough.information literacy education in colleges and universities has not been widely accepted by users and sustainable development."Framework for Information Literacy in Higher Education"has become an important guiding document for information literacy education in colleges and universities in the digital intelligence era.This paper utilizes text analysis tools such as ROST CM6 and Nvivo12 to qualitatively analyze the text of the Framework,and deeply excavates the value connotation of information literacy education contained in the Framework from eight dimensions,such as social value,knowledge value and aesthetic value,and constructs a value marketing framework for information literacy education in three dimensions,which is value action,value goal,and value function.
information literacy educationvalue expressionvalue marketingframework for information literacy for higher education
万方数据
