The Impacts of Technical Training and Economic Subsidies on Farmers'Diffusion Behaviors of Bio-pesticide Application Technology
Based on incentive theory and cognitive theory,this paper explores the impacts and internal mechanisms of different types of agricultural environmental policies(technical training and economic subsidies)on farmers'diffusion behaviors(trial behaviors,adoption behaviors,and recommendation behaviors)of bio-pesticide application technology,and carries out a field experiment in real situations to empirically test the effects of different policies.The results show that both economic subsidies and technical training have significant direct effects on farmers'trial behaviors.The former has an immediate effect,while the latter has a certain time lag.Meanwhile,technical training also affects farmers'trial behaviors through the mediating effect of environmental responsibility awareness.In terms of adoption behaviors,economic subsidies have a significant direct impact,while technical training affects farmers'adoption behaviors through the mediating effect of environmental responsibility awareness.In terms of recommendation behaviors,technical training not only has a significant direct impact,but also can influence farmers'recommendation behaviors through the mediating effect of ecological value identification and self-efficacy perception,realizing the diffusion of new technologies from individuals to groups,while economic subsidies have no significant impact.The conclusions of this paper are of great significance for the accurate design of agricultural environmental policies,and the effective promotion of the transformation of farmers'green production behaviors and technology diffusion.
Field ExperimentAgricultural Environmental PolicyTechnical TrainingEconomic SubsidyTechnology Diffusion Behavior
万方数据
维普
