生成式AI浪潮下国际数字出版产业发展态势探析
Exploring the Development of International Digital Publishing Industry under the Wave of Generative AI
丁靖佳 1李佰珏 1庄红权2
作者信息
- 1. 武汉大学信息管理学院,武汉,430072
- 2. 清华大学出版社有限公司,北京,100084
- 折叠
摘要
ChatGPT等应用的崛起引发了国际出版界对生成式AI的广泛关注与讨论.学术出版商在谨慎规制生成式AI工具的学术伦理的同时,积极借助生成式AI开发增强型科学搜索引擎和聊天机器人;在大众出版领域,生成式AI则引起了内容生成与分发的范式更迭"革命",一定程度上造成了大众出版生态的破坏;交互式、个性化的生成式教育出版知识服务逐渐成为现实,教材出版模式变革处于"现在进行时".对此,进一步结合我国数字出版产业的发展特征,分别提出了相应的发展对策.
Abstract
The emergence of generative Al applications,such as ChatGPT,has sparked widespread interest and debate within the international publishing community.Academic publishers are actively leveraging generative Al to develop advanced scientific search engines and chatbots,while cautiously regulating the academic ethics of these tools.In mass publishing,generative Al has triggered a transformative"revolution"in content creation and distribution,causing a certain extent of disruption to the existing ecosystem.Interactive and personalized generative educational publishing services are gradually becoming a reality,signaling an impending shift in the textbook publishing models.Considering these developments alongside the unique characteristics of China's digital publishing industry,we propose corresponding strategies for future development.
关键词
生成式AI/国际数字出版/内容生产/生成式出版Key words
Generative AI/International digital publishing/Content production/Generative publishing引用本文复制引用
基金项目
教育领域融合出版知识挖掘与服务重点实验室(KT20230904)
出版年
2024
NETL
NSTL
万方数据