新质生产力赋能智能出版实践的逻辑与策略——基于行动者网络理论的探讨
The Logic and Strategy of Enabling Intelligent Publishing Practice with New Quality Productive Forces—A Discussion Based on Actor-Network Theory
姜宇辰 1姚智宇1
作者信息
- 1. 浙江理工大学法政学院、史量才新闻与传播学院,杭州,310018
- 折叠
摘要
数智技术的迸发给予了传统出版业前所未有的机遇与挑战,而"新质生产力"的提出为智能出版转型升级提供了新的战略指导.基于此,文章以行动者网络理论为框架,探析劳动者、劳动资料、劳动对象等核心行动者间的互动关系,并揭示智能出版在新质生产力指导下的转译逻辑与发展策略.研究梳理出"新质出版业"的协同建构机制,并从制度先行、内容为王、数据驱动、多领域协同4个方面为智能出版实践的革新路径提供对策,为新时代我国出版产业的高质量发展提供借鉴性的思考.
Abstract
The emergence of digital technologies has presented unprecedented opportunities and challenges to the traditional publishing industry,while the concept of"New Quality Productive Forces"has offered new strategic guidance for the transformation and upgrading of intelligent publishing.Based on the above content,this paper adopts Actor-Network Theory as a framework to explore the interactive relationships among key actors such as laborers,labor materials and labor objects,revealing the translation logic and development strategies of intelligent publishing under the guidance of New Quality Productive Forces.The study delineates the collaborative construction mechanism of the"new quality publishing industry"and provides strategies for the transformation path of intelligent publishing practice in four aspects:institutional precedence,content supremacy,data-driven and multi-domain collaboration.These insights offer valuable reflections for the high-quality development of China's publishing industry in the new era.
关键词
智能出版/新质生产力/行动者网络理论Key words
Intelligent publishing/New quality productive forces/Actor-network theory引用本文复制引用
基金项目
国家社科基金一般项目(19BXW017)
杭州市委宣传部与浙江理工大学共建新闻学院项目(19BXW017)
出版年
2024
NETL
NSTL
万方数据