用户参与视角下虚拟现实媒介叙事与出版新质生产力重塑
Reshaping New Productivity of Virtual Reality Media Narratives from the User Participation Perspective
刘锦宏 1王一雪 2陈姜同2
作者信息
- 1. 武汉理工大学法学与人文社会学院,武汉,430070;武汉大学数字出版研究所,武汉,430072
- 2. 武汉理工大学法学与人文社会学院,武汉,430070
- 折叠
摘要
人是生产力中最活跃、最具决定意义的因素.用户作为虚拟现实技术赋能出版产品和服务的主体之一,他们的参与和作用对出版融合新质生产力的形成至关重要.在虚拟现实媒介叙事不断普及应用和出版业高质量发展的战略需求下,用户参与正在重塑出版融合发展的新质生产力,为出版业的未来开启了新的可能.通过用户参与,出版数据要素的价值得以激发,数据不再是冷冰冰的数字,而是具有生命力的信息;内容生产者的主观能动性得以提升,用户拥有更大的内容创作积极性和自由;出版要素资源实现创新配置,使得出版业能够以更高效、更灵活的方式运作;出版业的新业态、新模式和新消费得以涌现,这不仅为出版业带来了新的发展机遇,也为用户提供了更多元、更个性化的选择.
Abstract
The article argues that through user participation,the value of publishing data elements has been stimulated,and data is no longer cold numbers,but information with vitality;the subjective initiative of content producers has been enhanced,and users have greater content creation enthusiasm and freedom;publishing factor resources realize innovative allocation,enabling the publishing industry to operate in a more efficient and flexible way;new forms,new models and new consumption in the publishing industry can emerge,which will not only provide new possibilities for the future of the publishing industry,but will also help to improve the quality of the publishing industry.consumption,which not only brings new development opportunities for the publishing industry,but also provides users with more diversified and personalized choices.
关键词
出版融合/新质生产力/虚拟现实/媒介叙事/用户参与Key words
Publishing integration/New quality productive forces/Virtual reality/Media narrative/User participation引用本文复制引用
基金项目
2021年度国家社科基金重大项目(21&ZD326)
出版年
2024