Digital Technology Boosting the Development of Sports Industry in the New Era:Mechanism,Constraint and Guarantee
Sports industry is participating in writing a new chapter of Chinese path to modern-ization.By using the research methods such as literature research,expert interview,field survey and focus group,the theoretical mechanism,current constraint and practical strategy of digital technology to boost the development of the sports industry are discussed.This research finds that digital technology can promote the development of sports industry in the new era by the the-oretical mechanism including enhancing industrial quality and efficiency,strengthening resil-ience,matching supply and demand,optimizing universal benefit effect,sharing value,deepen-ing green development.However,the current digital technology boost tools(policy tools,tech-nology tools,application tools),motivation(demand,factors,innovation),and concept(technol-ogy trust,new cooperation,spillover returns)insufficient to restrict its effectiveness,can be guaranteed through the following four practical strategies:improve the policy support of within and cross fields,cultivate sports digital service suppliers;deepen diversified collaboration an-chored by demand,encourage the independent innovation about key technology and personal-ized production;strengthen the exploration on industrial agile governance,optimize the digital sports business environment;promote the sharing of technology in various fields,accelerate the construction of a unified national sports market.
digital technologysports industryChinese path to modernizationtheoretical mechanismpractical strategy