Practice and Thoughts on Party Building Branding of Party Branches
The purpose of this thesis is to discuss the practice and thinking of Party branch building brand construction.Party branch as the grass-roots unit of Party building work,in the current social situation,in the service of public health development change,strengthen the Party building work,promote the Party building brand construction,is the current grass-roots Party building work is an important support,is to enhance the image of the Party organization has become an important task.In this paper,by reviewing the theory of brand building,combined with practical cases,analyzed the strategies and measures of Party branch building brand building.It is found that through the deep integration of Party building work and business work,measures such as clarifying brand positioning,creating Party building characteristics,and establishing publicity channels have a positive impact on the brand building of Party branches.However,there are still some challenges in practice,such as balancing the relationship between uniformity and individualization.Therefore,it is important to focus on the Party line and policies and strengthen Party members'participation in mass satisfaction in order to ensure the sustainable development of Party branch Party building branding.
party branch buildingbrandinggrassroots party buildingbusiness integrationmechanism innovationpractice research
NETL
NSTL
万方数据
