The Effect of Applying High-Quality Blood Donation Services in the Recruitment of Voluntary Blood Donors
Objective To explore the effect of applying high-quality blood donation services in the recruitment of voluntary blood donors.Methods A total of 300 unpaid blood donors were selected from Qingdao Blood Center from March 2022 to March 2023.Blood donors were randomly divided into control group(n=150)and observation group(n=150).The control group received traditional blood donation services,while the observation group received high-quality blood donation services.Blood donation knowledge score,satisfaction score,blood donation motivation score,observation time after blood donation,blood donor retention rate,blood qualification rate and other indicators were compared between the two groups.Results The scores of blood donation knowledge,satisfaction and blood donation motivation of the observation group were(74.5±10.6)points,(44.7±4.3)points and(41.8±5.4)points,which were higher than(66.2±11.8)points,(38.6±3.2)points and(37.2±6.2)points of the control group.The observation time after blood donation was(11.6±2.4)min,which was shorter than(15.3±3.2)min in control group(P<0.05).The retention rate of blood donors in the observation group was 50.67%and the qualified rate of blood was 99.33%,which was higher than 38.00%and 94.00%in the control group(P<0.05).Conclusion The application of high-quality blood donation services in the recruitment of unpaid blood donors can improve the level of blood donation knowledge score,satisfaction score,and motivation of blood donors score,and shorten the observation time after blood donation.In addition,high-quality blood donation services are of great significance for improving the blood donation experience of donors,promoting their retention,and improving blood quality.