首页|新媒体背景下意识形态传播风险防控研究——以浦东卫生监督机构为例

新媒体背景下意识形态传播风险防控研究——以浦东卫生监督机构为例

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以新媒体背景下意识形态传播风险防控的重要性为出发点,针对传播特性,从传播者、传播内容、传播渠道、受众、传播效果五个维度分析传播风险点,提出风险防控措施:应当坚持党的领导,完善制度保障;加强组织管理,约束各方责任;内容有效供给,创新表达形式;提高网络安全防范,建立舆情引导和应急机制;搭建对话、沟通桥梁,培育价值取向;建立舆情监控体系,加强部门联动.
Research on risk prevention and control of ideological communication with new media——Take Pudong Health Supervision Institution as an example
Based on the importance of risk prevention and control of ideological communication with new media,this paper analyzed risk communication points from five dimensions:communicator,communication content,com-munication channel,audience,and communication effect.And the risk prevention and control measures were put forward measures:adhere to the leadership of the Party and improve institutional safeguards;strengthen organiza-tional management and restrain the responsibilities of all parties;effective supply of content and innovative expres-sion forms;improve network security prevention and establish public opinion guidance and emergency response mechanisms;build communication bridges to cultivate value orientation;establish public opinion monitoring system and strengthen linkage among departments.

New mediaIdeological disseminationRisk prevention and controlPudong Health Supervision

吴正楠、吴红岩、张晓丹、吴萍

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上海市浦东新区卫生健康委员会监督所 上海 200129

新媒体 意识形态传播 风险防控 浦东卫生监督

浦东新区卫生健康工作党委党建研究重点项目

2022PDWS12

2024

中国卫生法制
中国疾病预防控制中心

中国卫生法制

CHSSCD
影响因子:0.434
ISSN:1004-6607
年,卷(期):2024.32(3)
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