首页|基于"政策工具—康养业态"二维框架的长三角四地康养产业政策文本量化分析

基于"政策工具—康养业态"二维框架的长三角四地康养产业政策文本量化分析

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目的:定量分析长三角地区康养产业政策现状,揭示现有政策存在的问题,以期为康养产业健康发展提供科学的参考依据.方法:采用质性研究的开放式编码方法对浙江、江苏、安徽和上海康养产业政策文本进行编码,并基于"政策工具—康养业态"二维分析框架进行量化分析.结果:长三角四地康养产业相关政策举措分散在健康养老、健康医疗、康养旅游等政策文件中,缺少统领康养产业整体发展的专项政策;在政策工具使用上,整体存在偏重环境型工具,供给型和需求型工具不足,且各类政策子工具存在内部结构不均衡问题;在产业业态方面,长三角四地能够立足本地资源禀赋发展康养产业优势业态,但对健康养生和康养文化的关注度不足.结论:长三角四地应加快制定康养产业专项政策,加强康养服务标准和产品质量评估体系的构建并提升需求型工具的使用比例,增加健康养生和康养文化的政策供给,推动康养产业健康发展.
Quantitative Analysis on Health Care Industry Policy Text of the Yangtze River Delta Based on a Two Dimensional Framework of"Policy Tool-Health Care Industry Format"
Objective:Using quantitative analysis to explore the health care industry policy documents of the Yangtze River Del-ta,reveal the exising policies problems,and provide scientific references for the healthy development of the health care industry.Methods:It uses the open coding method of qualitative research to code health care industry policy texts of Zhejiang,Jiangsu,Anhui and Shanghai,and carries out quantitative analysis based on the policy tool and health care format.Results:The policies and measures related to the health care industry in the Yangtze River Delta are scattered in the policy documents such as health pen-sion,health care,health care travel,etc.There is no special policy to guide the overall development of the health care industry.In the use of policy tools,there is a shortage of environmental tools,supply tools and demand tools,and there is an imbalance in the internal structure of various policy sub-tools;In terms of industrial format,the Yangtze River Delta can develop the advanta-geous format of health care industry based on local resource endowment,but there was insufficient attention to health and culture.Conclusion:The Yangtze River Delta should speed up the formulation of special policies for health care industry,strengthen the construction of health care service standards and product quality evaluation system,increase the proportion of demand-oriented tools,increase the supply of health care and culture policies,and promote the development of health care industry.

health care industrypolicy toolhealth care industry formstext analysisthe Yangtze River Delta

唐运舒、张梦丽

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合肥工业大学管理学院 安徽 合肥 230009

合肥工业大学管理学院数据科学与智慧社会治理教育部哲学社会科学实验室 安徽 合肥 230009

康养产业 政策工具 康养业态 文本分析 长三角

国家自然科学基金项目国家自然科学基金项目

7237108871871082

2024

中国卫生经济
中国卫生经济学会,卫生部卫生经济研究所

中国卫生经济

CSTPCDCHSSCD北大核心
影响因子:1.524
ISSN:1003-0743
年,卷(期):2024.43(9)