短视频技术在新媒体宣传中的运用分析
Analysis of the Application of Short Video Technology in New Media Publicity
李晓1
作者信息
- 1. 青岛市黄岛区广播电视台,山东 青岛 266400
- 折叠
摘要
从短视频平台、账号运营、视频制作、抖音推荐算法等方面,侧重研究短视频技术应用方法,以此展现新媒体宣传的积极作用.在短视频技术实践中,从拍摄、制作各方面,提高短视频技术的应用程度,以此保证新媒体宣传的质量与效果,确保宣传主体能够获取"蓝V"资质,提高账号级别,巧妙利用"代言"算法,获取更多推荐机会,同时合理使用"标签"进行降维处理,以此改善信息的宣传效果.
Abstract
From the short video platform,account operation,video production,Shake Tone rec-ommendation algorithm and other aspects,focus on the study of short video technology applica-tion methods,so as to show the positive role of new media publicity.In the practice of short video technology,the application of short video technology is improved from the aspects of fil-ming and production,so as to ensure the quality and effect of new media publicity,ensure that the subject of publicity can obtain the qualification of"Blue V",improve the level of the ac-count,and skillfully utilize the"endorsement"algorithm to obtain more recommendation oppor-tunities,as well as reasonably use the"label"algorithm to obtain more recommendation oppor-tunities.algorithm to obtain more recommendation opportunities,and at the same time reasona-bly use the"label"for dimensionality reduction processing,so as to improve the publicity effect of the information.
关键词
短视频技术/新媒体宣传/信息传播Key words
short video technology/new media publicity/information dissemination引用本文复制引用
出版年
2023