Valuation of WeChat Official Account Based on BP Neural Network
With the rapid development of the internet,WeChat official account has become an essential medium for the public to obtain information,entertainment,and socialization.In today's active trading market,the evaluation of WeChat official account has become a significant factor in investing selections.To obtain rational investment value and good investment returns,investors need to make an accurate assessment of the worth of WeChat official account.Similarly,the transferors also need to ensure that the value of the public official account is maximized in order to fully pursue its own interests.Based on the analysis of factors affecting the value of WeChat official account,the article identifies six parameter indicators for the input layer and constructs an evaluation model based on BP neural network.The article selects 70 sets of indicator data of WeChat official account,utilizes MATLAB software for network training,establishes an evaluation model,and conducts inspection and analysis on the evaluation model,with a view to providing reference for the evaluation of WeChat official account value.
BP neural networkWeChat official accountValue evaluationTraining model
NETL
NSTL
万方数据
