The Rural Revitalization Strategy is an important strategy,aiming to promote the development of rural economy and improve the living standards of farmers.As one of the key factors supporting Rural Revitalization Strategy,rural e-commerce design of its ecosystem is crucial.This paper first analyzes the background and significance of the Rural Revitalization Strategy,then deeply discusses the development status quo of rural e-commerce,and then puts forward the key elements and principles of the ecological design of rural e-commerce.Finally,this paper proposes a feasible rural e-commerce ecological design path to promote the successful implementation of the Rural Revitalization Strategy.
rural revitalizationrural e-commerceecosystemdesign pathkey elements