Taking Shuicheng Actinidia chinensis(aka.Red-heart kiwifruit)in Liupanshui City of Guizhou Province as an example,through interview survey and data analysis,the popularity of Shuicheng Actinidia chinensis are analyzed.On the basis of customer research,customers are classified.Using"e-commerce platform(short video)"network marketing model,for different types of customers,this paper develops corresponding sales plans to enhance the influence of their own brands on customers.Secondly,promotions are carried out irregularly on e-commerce websites,so as to attract more target customers,actively respond to the policy of"agriculture,rural areas and farmers"in the new era,give priority to the development of agriculture and rural areas,and promote rural revitalization with"Chinese Shuicheng Actinidia chinensis".
Shuicheng Actinidia chinensise-commerce platformpromotiontreasures in fruitrural revitalization
国家科技期刊平台
NSTL
万方数据
