The cultural revitalization of the countryside is the soul project of the revitalization of the countryside.As a high-level talent training highland to promote rural development,the training mode of higher education in China urgently needs to turn to the cultivation of applied professionals guided by serving the cultural revitalization of the countryside.Based on the theory of multimodal discourse analysis,this paper focuses on the operation process of multimodal film and television talent training mode in order to effectively promote the meaning transmission of rural culture.Multi-modal film and television education resources are developed based on rural"production,lives and ecology",with cultural revitalization as the design goal,and taking film and television rural construction as the discourse practice field of film and television talents,realize the coupling between the intrinsic value of cultural revitalization and the professional ability training of film and television talents in colleges and universities,and construct a new paradigm for the development of film and television disciplines.
cultural revitalizationfilm and television personnel trainingmultimodal discourse analysis theoryhigher educationfilm and television rural construction