乡村经济数字化运营现状及建议

宋晓晴 ¹王紫薇 ¹雷蕊²

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作者信息

1. 武汉城市职业学院,武汉 430070
2. 武汉商学院,武汉 430058
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摘要

乡村振兴促进农业农村经济发展一直以来都是我国经济发展的重要板块,利用数字技术助力乡村经济高质量全面发展已经成为普遍共识.该文在全面梳理乡村经济在市场环境、政策支持、资源禀赋和发展机遇等方面的优势和问题的基础上,分析指出乡村经济可以遵循品牌化、主题化发展思路,借助互联网运营思维,筑巢引凤吸引人才,科学规划乡村发展整体布局,走智能化、智慧化路径打造乡村经济发展硬实力.

Abstract

Using rural revitalization to promote agricultural and rural economic development has always been an important part of China's economic development,and using digital technology to promote the high-quality,all-round development of rural economy has become a general consensus.On the basis of comprehensively combing the advantages and problems of rural economy in market environment,policy support,resource endowment and development opportunities,this paper analyzes and points out that rural economy can follow the idea of brand and thematic development.With the help of the Internet operation thinking,we should build nests to attract talents,scientifically plan the overall layout of rural development,and take an intelligent and smart path to building the hard power for development of rural economy.

关键词

乡村振兴/乡村经济/数字化运营/互联网思维/品牌化

Key words

rural revitalization/rural economy/digital operation/the Internet operation thinking/branding

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出版年

2024

智慧农业导刊

ISSN：

段落导航