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凤阳邑文旅的创新性发展与动因研究

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茶马古道古村落遗址——凤阳邑是位于大理境内的一个以白族为主要聚居人口的传统古村落.近年来,凤阳邑的文旅产业发展较为迅速,村民们找准实现文旅可持续发展的突破口,走出一条文旅创新发展之路,从而进一步促进乡村振兴.该文主要对凤阳邑文旅的创新性发展进行研究,重点介绍凤阳邑文旅创新性发展体现的几个主要方面,并从历史特殊论、文化传播、文化功能的理论视角进一步分析促进凤阳邑文旅实现创新性发展的重要原因.
Fengyangyi,the ancient village site of the Ancient Tea-Horse Road,is a traditional ancient village with the Bai ethnic group as the main population in Dali.In recent years,the culture and tourism industry in Fengyangyi has developed rapidly,and the villagers have found a breakthrough to achieve the sustainable development of literature and tourism,and walked out a road of innovative development of literature and tourism,thus further promoting the revitalization of the countryside.This paper mainly studies the innovative development of Fengyangyi cultural brigade,focusing on several main aspects of the innovative development of Fengyangyi literary brigade,and further analyzes the important reasons for promoting the innovative development of Fengyangyi literary brigade from the perspective of historical special theory,cultural communication and cultural function.

FengyangyiAncient Tea-Horse Roadculture and tourisminnovative developmentrural revitalization

陈丽媛

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中共云南省委党校(云南行政学院),昆明 650111

凤阳邑 茶马古道 文旅 创新性发展 乡村振兴

2024

智慧农业导刊

智慧农业导刊

ISSN:
年,卷(期):2024.4(17)