乡村振兴背景下民族山区研学旅行产品开发研究——以四川省阿坝州为例
崔娜娜1
作者信息
- 1. 阿坝师范学院 资源与环境学院,四川 汶川 623002
- 折叠
摘要
作为民族山区的代表区域,当前四川省阿坝州各县正在大力实施乡村振兴战略,乡村振兴的关键是产业振兴.实现阿坝州各县的产业兴旺必须要找准农村的资源优势和符合市场需求的业态.该文通过对阿坝州中小学研学旅行资源的摸底调查,从需求出发对阿坝州的旅游资源进行整合,并通过调查和访谈的方式,了解研学旅行不同参与方的动机和需求,从而设计出基于不同需求的三大研学旅行产品模式、24 条线路.
Abstract
As a representative area of ethnic mountainous areas,counties in Aba Prefecture,Sichuan Province are vigorously implementing the strategy of rural revitalization,and the key to rural revitalization is industrial revitalization.To realize the industrial prosperity of counties in Aba Prefecture,it is necessary to find out the advantages of rural resources and the formats that meet the market demand.Based on a thorough investigation of research travel resources in primary and secondary schools in Aba Prefecture,this paper integrates the tourism resources in Aba Prefecture from the perspective of demand,and understands the motives and needs of different participants in research travel through investigation and interviews,thus designing three research travel product models and 24 routes based on different needs.
关键词
乡村振兴/民族山区/研学线路/阿坝州/旅行产品开发Key words
rural revitalization/ethnic mountainous area/study route/Aba Prefecture/travel product development引用本文复制引用
出版年
2024
国家科技期刊平台
NSTL
万方数据