The 19th CPC National Congress put forward the strategy of rural revitalization.The 20th CPC National Congress further pointed out that it is necessary to strengthen the foundation of food security,consolidate the results of poverty alleviation and build a modernized industrial system.Exploring the logical rationale and innovative path for higher education to serve rural revitalization is to enable institutions of higher education to better perform their social functions and add to the cause of China's socialist construction.This requires institutions of higher education to clarify the endogenous power and reflect on their own position through the three levels of theory,history and reality.On this basis,they should re-examine the docking mode,talent supply,population loss and other realistic problems,and innovate the service path of higher education institutions,so as to realize the inherent needs of higher education's own development and better serve rural revitalization.