Tengchong City's special geographical location and rich tea culture and tourism resources provide prerequisites for the integrated development of tea tourism.This study uses SWOT analysis to study the inherent advantages,potential disadvantages,external opportunities and threats of the integrated development of tea and tourism in Tengchong City,and propose development strategies.The analysis results show that Tengchong City has significant advantages in tea cultural resources,geographical location,tourism resources,etc.,but has obvious disadvantages in terms of product homogeneity,infrastructure and service levels.Based on SWOT analysis,this study proposes a series of development strategies,which not only provide theoretical support and practical guidance for the integrated development of tea tourism in Tengchong City,but also provide valuable reference for the integrated development of tea tourism in other regions.
Tengchong Cityintegration of tea and tourismSWOT analysisdevelopment strategysustainable development
万方数据
维普
