Development status and countermeasures of Gannan navel orange
Gannan navel orange industry had been formed over 50 years in rural revitalization.In 2023,the planting area of navel oranges in Ganzhou was 129,300 hectares,with a brand value of 69.127 billion yuan.Under the new situation,the industry of Gannan navel orange had reached a new stage of development.Through in-depth research,it has been found that there are some problems in the Gannan navel orange industry,such as people were not confident about the safety of industrial products,the achievements of the brand had not been fully highlighted,the absence of government hinders the cultivation of talent echelons,the guarantee of orchard facilities is urgent,the industry standard system urgently needed to be innovated,and there was a significant gap in the construction of industrial socialized service systems.Therefore,it is proposed to attach great importance to improving the quality of varieties,better emphasis should be placed on leveraging brand leadership,better emphasis should be placed on supporting scientific and technological talents,accelerating the establishment of a modern industrial chain standard system,accelerating the improvement of the industrial socialization service system,supporting and standardize the development of rural e-commerce platforms,supporting the development of deep processing of fruits and other suggestions to promote the high-quality development of Gannan navel orange industry.