The trade status,challenges and coping strategies of sweet cherry export trade in China
Agricultural trade is an important way for agriculture to participate in international competition,and the cost,quality and synergy of the agricultural industry chain determine the international competitiveness of agricultural products.At present,sweet cherry export presents the characteristics of small scale,low export price in China,concentrated export market,gradually increasing export provinces,but also faces the challenges of varieties to be optimized,the whole industrial chain operation mode to be fully formed,the degree of industrial standardization to be improved,the complex foreign market access standards,and the weak brand competitiveness.Therefore,it is necessary to improve the variety structure and cultivate new varieties;innovate the production mode and increase the facility cultivation;implement corporatized operation and open up the industrial chain;strengthen the standardized production and management and improve the quality;strengthen the brand construction and carry out digital marketing;set up the Chamber of Commerce of Exporters and safeguard the interests of the industry;improve the quality management system and guarantee the smooth export;and open up new markets to realize the diversification of exports,so as to further promote the development of the sweet cherry industry and the scale of export in China.
sweet cherryexportindustryagricultural industry chaininternational competitiveness