中国质量2024,Issue(2) :111-116.

基于TF-IDF与LDA模型的中通快递服务质量改进研究

A Study on the Improvement of Zhongtong Express Service Quality Based on the TF-IDF and LDA Model

杜学美 李俊
中国质量2024,Issue(2) :111-116.

基于TF-IDF与LDA模型的中通快递服务质量改进研究

A Study on the Improvement of Zhongtong Express Service Quality Based on the TF-IDF and LDA Model

杜学美 1李俊1
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作者信息

  • 1. 同济大学,上海 200092
  • 折叠

摘要

为了探究中通快递服务质量改进的方向,爬取了App Store中的评论数据,结合用户评分与情感分析模型将评论文本进行情感分类,经过数据预处理后,以困惑度为标准确定主题数为3,说明顾客抱怨点较为集中,并用融合了TF-IDF算法的LDA模型进行主题分类.研究发现物流速度、服务人员态度以及软件稳定性是顾客抱怨的三大主题,并分别提出了针对性改进建议,为中通快递的服务质量改进提供一定的指导意义.

Abstract

In order to explore the direction of improving the service quality of Zhongtong Express,this paper crawled the review data from the App Store,combined the user rating and emotional analysis model to classify the review texts by emotional classification,determined that there are three topics based on the perplexity index after data preprocessing that customers complain about,which are logistics speed,service personnel attitude,and software stability.Corresponding improvement suggestions were put forward to provide certain guidance for the improvement of Zhongtong Express service quality.

关键词

中通快递/服务质量/LDA/TF-IDF/情感分析

Key words

Zhongtong Express/service quality/LDA/TF-IDF/emotional analysis

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出版年

2024
中国质量
中国质量协会

中国质量

影响因子:0.155
ISSN:1007-2713
参考文献量15
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