The Practice of TBES Classroom Teaching Reform Based on the Integration of Industry and Education——Taking the Course of "Cross Border E-commerce Graphic Editing" as an Example
The Practice of TBES Classroom Teaching Reform Based on the Integration of Industry and Education——Taking the Course of "Cross Border E-commerce Graphic Editing" as an Example
With the rapid development of China's cross-border e-commerce industry,the disconnection between talent demand and cultivation has become a major problem that restricts the development of the industry.This article analyzes the current situations of cross-border e-commerce's talent cultivation and proposes a TBES classroom teaching reform model based on the integration of industry and education.With the course"Cross border E-commerce Graphic Editing"as an example,comprehensive reform has been carried out on the teaching content,instructional design,teaching team,course resources and teaching evaluation.With seven years of exploration and practice,the writer has ultimately accumulated some practical experience in promoting classroom teaching reform.
关键词
跨境电商/产教融合/TBES教学改革
Key words
cross-border e-commerce/integration of industry and education/TBES teaching reform
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