Research on the Development of Zhangjiakou Study Travel Courses Based on the Integration of Culture and Tourism
As a"walking classroom",study travel has become an effective way for the reform of national quality education,playing an important role in enhancing the primary and middle school students'cultural confidence,enhancing their core literacy,local area identity and patriotism.This paper intends to investigate the marketing needs of study travel development in Zhangjiakou and clarify study travel resources,course themes,and design principles to develop study travel courses with distinctive features,quality and safety.Identifying its own characteristics,Zhangjiakou should seize development opportunities,further understand study travel,promote the content and value of the study travel courses,enhance the strength of research teachers,and accelerate the construction of research bases to ensure the healthy development of study travel in Zhangjiakou.
万方数据
维普
